Prices: Member £355.00 plus VAT (please log in for this
price), Non Member £515.00 plus VAT
Programme
The big picture
• Globalisation –
of research and publishing
• Access models – the implications of
repositories and different systems
• The influence of non-traditional
publishers – removing the middleman?
• Data and journals – pressure to
include and exclude
• Technology, innovation and new services – who is
pushing whom? Partnerships and collaboration
• Contracts,
implications, advantages and disadvantages
Building on strengths and
weaknesses
• How to identify and resolve weaknesses before they become
problematic
Journal development strategies
• List management and title
management
• New titles – acquiring and launching
• Closing and selling
journals
Using development to build strategic success
•
Objectives and plans
• Identifying and bidding for new journals
This course will commence at 09:30 (registration, with
tea/coffee, from 09:00) and end at approximately 17:00
Learning Objectives
By the end of the course
delegates will be able to:
Propose longer-term strategies for developing
their organisation’s journals – including plans and proposals to develop
existing titles and for acquisitions and new launches.
Who
should attend:
This course is aimed at
delegates who have experience of managing and developing journals and are
looking for a more senior course that will examine wider strategic decisions.
Delegates will ideally have already taken the ALPSP Journal Development 1
course, although this is not essential.
Delegate Comments
'I had enough expertise to understand the issues being discussed but I gained alot more insight into publishing business.'
Elina Rantanen, Zoological Society of London
'The course tutors were engaging and led discussions that got right to the heart of the important issues surrounding publishing strategy and journal development.'
Ellie Gilroy, T&F
'Useful course for thinking more strategically across your journal list.'
Clair Hooper, Liverpool University Press
'Was good for focusing thoughts ready to implement own journals strategy.'
Helen Waller, NETSCC