ALPSP Training Course: Understanding eJournal Technology (1211UET)

1211UET
Tuesday 27th November 2012
General Publishing
Level 2 (2-3 Years' Experience)
Said Business School, Park End Street, Oxford, OX1 1HP Tel: 01865 288847 (Map)

Overview
 Technology has removed the barriers between production, editorial, marketing, sales, customer services and most importantly – the customers. This course will provide an insight into the technologies behind eJournal delivery. The course will be business-centric – clearly positioning technologies in the context of the industry issues they aim to solve. Participants will learn how technology is used throughout the delivery of eJournals from publisher via library to the end-user.
Speakers/ Tutors
 
Simon Inger
Tracy Gardner
 

Prices: Member £355.00 plus VAT (please log in for this price), Non Member £515.00 plus VAT

Programme
• How Users navigate to eJournal Content Introducing the key starting points for research – features and benefits of gateways, eJournal hosts, publisher web sites, aggregators, search engine-based gateways and library gateways. Why librarians purchase access to starting points. Identifying the major players involved in eJournal provision. Where do users choose to begin their research? Advances in user navigation.
• How Libraries Manage User Navigation Linking through URL and OpenURL, the development and importance of Link Servers. The role of library web pages, OPACs, A-Z lists, Federated Search and administration/admin tools.
• Authentication User authentication methodologies and their limitations: IP address ranges, proxies and firewalls, Athens, digital certificates, Shibboleth, OpenID and geolocation.
• Usage Statistics COUNTER and SUSHI standards.
How librarians use statistics.
• Current Initiatives Introduction to major publishing industry initiatives
• Going Mobile A brief look at delivery of eJournals to mobile devices

This course will commence at 09:30 (registration, with tea/coffee, from 09:00) and end at approximately 17:00

Learning Objectives
By the end of the course delegates will be able to:
• gain a business-level grounding in eJournal delivery technologies
• gain greater insight into customers’ technical and business requirements
• understand the role technology plays in eJournal deployment and discoverability

Who should attend:
Sales, marketing and customer service staff, senior management who need a refresher course, new technical hires from outside the industry. This course covers technologies that are vital to the delivery of eJournals and therefore need to be widely understood by all departments within the publishing business.

Delegate Comments

'I gained very useful knowledge on this course.' Anna Lech, SAGE Publications

'Very interesting and engaging – lots of content was covered.' James Phillpotts, OUP

'I thought the course was excellent and packed with lots of interesting stuff that I hadn't really appreciated properly before.' Alan Singleton, Editor of Learned Publishing

'Very interesting grounding on e-Journals.' Helen Sumner, RCIP

'Lots of content delivered in an accessible and entertaining way – perfect to anchor my level of understanding.' Genny Early, Taylor & Francis

'The course enables you to make your knowledge of the e-journal technology more systematic and structured.' Marcin Kwiatkowski, Sage Publications Ltd

'Excellent coverage across many areas' Kathy Law, Highwire Press

 
Coordinator: Melissa Marshall
E-Mail: trainingadmin@alpsp.org
Telephone: 01892 618219