ALPSP Training Course: Licensing your Content (1307LDC)

1307LDC
Wednesday 3rd July 2013
Legal Issues
Level 2 (2-3 Years' Experience)
Institute of Physics, London, W1B 1NT Tel: 0207 470 4884 (Map)

Overview
Licensing content has rapidly become a key component of the academic publishing environment, but why is this needed and what are the practicalities? What are the key issues to be aware of and consider when negotiating a licence? This course will outline the development of licensing on various platforms including print, online, audio, video and mobile applications and demonstrate how it relates in reality to the growing range of licence arrangements that are now available for all content.
Speakers/ Tutors
 
Jen Holton
Simon Stokes
 

Prices: Member £355.00 plus VAT (please log in for this price), Non Member £515.00 plus VAT

Programme
• Overview of licensing structures
• Types of licences and agreements whether direct with customers or through a third party
• Key issues with aggregators, national libraries and reproduction rights organisations
• Entering into appropriate licences (including model licences) directly with the customer
• ‘Must-have’ clauses for the publisher and why you need them
• Clauses the customer wants to see and issues arising
• Ways to enter into licences
• Current issues and trends with licensing including Google, new technologies, ebooks and open access
• DRM and protecting and enforcing your rights in the online environment

This course will commence at 09:30 (registration, with tea/coffee, from 09:00) and end at approximately 17:00

By the end of the course delegates will be able to
Understand the types of agreements used to licence content and why certain clauses are included for the publisher and customer. They will also gain an understanding of current legal issues affecting online content and the implications for publishers.

Who should attend
Delegates should have a grasp of the copyright and legal framework (such as provided by the ALPSP Understanding Copyright course). This course is aimed primarily at delegates working with licensing products to customers directly or via a third party. It will therefore be suitable across contracts, rights and licensing, sales and marketing and library liaison functions.

Delegate Comments

'Found booklet with slides really helpful, great to make notes and take away to keep. Great course - very informative and good first overview. ' Jennie Harrison, Royal Society of Chemistry

'Very informative. ' Juliet Palmer, Royal Society of Chemistry

'A very stimulating course, good atmosphere and trainers.' Adrian Shanks, Ashgate Publishing

'Knowledgeable tutors, well paced presentation, never dragged. Would recommend to anyone working on licensing digital content. ' M. Stalker - IChemE

'Very useful course and fantastic supplementary information. ' J. Mortimer, Policy Press

'Excellent speakers, relaxed atmosphere, easy to question. ' Sarah Nash, Science Reviews 2000

 
Coordinator: Melissa Marshall
E-Mail:
Telephone: 01892 618219